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Utkal University, Odisha
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Business Research Methods
Utkal University, Odisha, General Semester 6, Business Research Methods Syllabus
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Syllabus
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Unit - 1 Introduction
1.1 Introduction Meaning of research Scope of Business Research Purpose of Research –Exploration
1.2 Unit of Analysis – Individual Organization and Group Data Series
1.3 Conception Construct Attributes Variables and Hypotheses
Unit - 2 Research Process
2.1 Research Process An Overview Problem Identification and Definition Selection of Basic Research
2.2 Selection of Basic Research Methods Field Study Laboratory Study Survey Method Observational Method Existing Data
2.3 Existing Data Based Research Longitudinal Studies Panel Studies
Unit - 3 Measurement
3.1 Measurement Definition Designing and writing items Unidimensional and Multidimensional scales Measurement Scales Nominal Ordinal Interval Ratio
3.2 Sampling –Steps Types Sample Size Decision Secondary data sources
3.3 Hypothesis Testing Tests concerning means and proportions ANOVA Chisquare test and other Nonparametric tests Testing the assumptions of Classical Normal Linear Regression.
Unit - 4 Report Preparation
4.1 Report Preparation Meaning types and layout of research report Steps in report writing Citations Bibliography and Annexure in report JEL Classification
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Other Subjects of Semester-2-
Indirect tax laws
Corporate tax planning
Financial market operations
Fundamentals of investment
Auditing and corporate governance
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