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Principle of Marketing(POM)

Select Unit to proceed further :
Unit 1: Unit - 1 Introduction to Marketing
Unit - 1 Introduction to Marketing
Unit 2: Unit - 2 Marketing Environment, Research and Consumer Behaviour
Unit - 2 Marketing Environment, Research and Consumer Behaviour
Unit 3: Unit - 3 Marketing Mix
Unit - 3 Marketing Mix
Unit 4: Unit - 4 Segmentation, Targeting and Positioning and Trends In Marketing
Unit - 4 Segmentation, Targeting and Positioning and Trends In Marketing