Utkal University, Odisha, General Semester 3, Personal Selling and Salesmanship Syllabus

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Unit - 1 Introduction

UNIT 1

Introduction

Unit - 2 Buying Motives

UNIT 2

Buying Motives

Unit - 3 Selling Process

UNIT 3

Selling Process

Unit - 4 Sales Report

UNIT 4

Sales Report

Unit - 5 Advertising

UNIT 5

Advertising

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